by Darcey Leach

Zark, a groundbreaking service that increases parking accessibility at multifamily communities by empowering its residents to affordably reserve parking spaces, today announced the hiring of Dane Bendixen as vice president of product management and Keith Long as vice president of sales.

“We are thrilled to have Keith and Dane join the Zark family, and excited about the expertise they offer in bringing our premier parking solutions to the multifamily industry,” said Todd Katler, CEO of Zark. “Dane’s history of leading product development will be a valuable contribution to the enhancement and growth of our company’s offerings. Keith’s sales prowess will allow Zark to reach out to more owners and managers, helping them solve the parking problems that too many communities deal with on a daily basis. We are excited to change the parking game in our industry – for both residents and teams.”

These veterans of multifamily carry a combined experience of more than three decades to Zark. Long has worked with owner/operators in the industry across the nation for over 25 years, including many in the National Multifamily Housing Industry Top 50. Long served as vice president of sales at Parcel Pending prior to his appointment at Zark. He was also vice president of sales at Level One, a prospect contact company, as well as vice president of national accounts at Cox Custom Media.

Before joining the Zark team, Bendixen held product leadership positions at two Fintech Developers, tZERO and Fin3. He also led the development and release of Entrata’s A/R and resident management products. He has more than 15 years of experience guiding product and engineering innovations at both startups and high-growth companies.

Zark empowers properties to lease vacant parking spaces to residents and guests for a low daily rate. This simple, integrated solution improves resident satisfaction by allowing the consumer to self-concierge and takes the burden out of the leasing office. The result is a reduction in resident frustration and negative reviews. The powerful solution is free of cost to apartment operators, and properties participate in a revenue share from the reservations.