Industry Trends Report | Week of August 31
Multifamily's top storylines this week are trash teams are key to success, brand as a liability and shield, marketing budgets, operators feeling pressure, red tape cuts, poor federal data, AI and people, Zillow FTC settlement and prefabricated housing.
Your Front Line of Clean: Trash Teams Are Key to Resident Satisfaction and Operational Success
The resident satisfaction conversation tends to center around amenities, leasing and maintenance teams. But there’s also a team residents interact with daily that isn’t always part of the service conversation—the people who manage trash.
Industry Trends Report | Week of August 24
Multifamily's top storylines this week are reviews are the new leasing office, affordable housing, move-in maintenance, Mamdami targets operators, investment shifting to major metros, economic signals to watch, maintenance AI, TikTok listings and Google's AI search.
Beyond the Logo: Brand as a Liability and a Shield
For years, branding in multifamily served as a tool for attraction through logos, colors, and lifestyle positioning. Today, that model is changing. Brand reputation is less likely to win a lease, but increasingly likely to lose one.
Industry Trends Report | Week of August 17
Multifamily's top storylines this week are Quarterra welcomes residents to Emblem Orange Blossom, CAPREIT acquires Bethesda Hill, Hamilton Zanze sponsors The Season acquisition, fire risk, one journey from PR to ops, modern construction, AI in debt collections, agentic AI and tips for better podcasts.
The Digital Front Door: Why Your Review Section is the New Leasing Office
Modern prospects are researching, comparing, and validating their decisions across multiple sources before ever contacting a community. They are evaluating resident experiences, searching for inconsistencies, and determining whether a community’s online reputation matches the reality of living there.
Quarterra Welcomes First Residents at Emblem Orange Blossom in Naples, Fla.
Quarterra, an industry-leading multifamily development and investment management firm, and Kayne Anderson Real Estate, a leading alternative investment management firm, recently announced the opening of the latest attainable apartment community, Emblem Orange Blossom, in Naples, Florida.
Hamilton Zanze Sponsors the Acquisition of The Seasons at Horsetooth Crossing
Hamilton Zanze, a leading San Francisco-based multifamily real estate investment firm, announced today that it has sponsored the purchase of The Seasons at Horsetooth Crossing, a 208-unit garden-style community in Fort Collins, Colo. The acquisition closed on Aug. 6.