The Multifamily Journal

Multifamily's top storylines this week are Ally Waste CEO named to Waste360's 40 Under 40, AvalonBay and EQR merge, private credit lenders, career advice, a judicial standard for resident appeals, office conversions set to spike, SmartRent promotes Bansi to COO, effective texting to residents and Apartmentalize 2026.

Creative Marketing Concepts (CMC), a fractional marketing agency serving the multifamily real estate industry, today announced the appointment of Wendy Simpson as President and Chief Marketing Officer. Simpson will leverage 25 years of multifamily acumen to lead CMC's strategic expansion.

Ally Waste Services, the national leader in multifamily waste support services, announced that CEO James Crawley was named to Waste360's 2026 40 Under 40. The annual event recognizes the most accomplished professionals in the waste and recycling industry under 40.

Mill Creek Residential, a leading developer, owner-operator and investment manager specializing in premier rental housing across the U.S., today announced the addition of several retailers to Modera Higley Commons, a mixed-use community in the Southeast Valley of metropolitan Phoenix.

SmartRent announced the promotion of Pankaj Bansi to Chief Operating Officer (COO). Bansi, who joined SmartRent in October 2025 as Chief Transformation Officer, will now oversee operations, field services, supply chain and analytics, while continuing to lead and accelerate the Company’s AI-focused enterprise transformation strategy.

Multifamily's top storylines this week are the new renter roadmap, hotel conversions, investing in growth, preleasing begins at Modera Bridle Trails, Trump pushes passage of BTR forced sales, NYC axes property tax hike, AI in affordable housing, fixing verification mistakes and renter behavior.

Mill Creek Residential, a leading developer, owner-operator and investment manager specializing in premier rental housing across the U.S., today announced it has secured final entitlement approvals for a 243-home community in the high-barrier-to-entry market of Marin County.

Mill Creek Residential, a leading developer, owner-operator and investment manager specializing in premier rental housing across the U.S., today announced the start of preleasing at Modera Bridle Trails, a contemporary midrise community in suburban Eastside Seattle.