Industry Trends Report | Week of October 19
Multifamily’s top storylines this week are Zark's new parking solution, PetScreening report on owner behavior, lender pressure creates opportunities, empathy and disaster preparedness, active-adult rentals, competitive amenities, AI, and Chicago's geothermal apartment tower.
New PetScreening Report Shows Pets Are Reshaping Everyday Consumer Decisions
Pets are no longer influencing only household routines. They are shaping major decisions about housing, work, travel and spending, according to PetScreening’s newly released 2026 Pet Influence Report.
Zark Launches Parking and Inventory Management, Bringing Field-Level Control to Multifamily Teams
Zark today announced the release of its new Parking & Inventory Management solution. The newest functionality in Zark’s platform is a comprehensive mobile-first solution that simplifies vehicle registration and validation, parking space audits and parking system enforcement.
Industry Trends Report | Week of October 12
Multifamily’s top storylines this week are three from PetScreening named as Globe St. influencers, rent recovery and refinancing, borrowers and waiting for lower rates, introverted leadership, fee transparency, operators' spending and saving, robot writing, building trust online and AI slop coming to CRE.
PetScreening’s John Bradford, Victoria Cowart and Lori Trainer Named Multifamily Influencers by GlobeSt.
PetScreening, the leading pet policy management software for the rental-housing industry, today announced that three company leaders have been named 2026 Multifamily Influencers by GlobeSt. CEO and founder John Bradford, Vice President of Education Victoria Cowart, and Director of Asset Owner Solutions Lori Trainer all were honored.
Industry Trends Report | Week of October 5
Multifamily’s top storylines this week cover fee transparency, resident displacement, AI in marketing and operations, proptech integration, real estate fraud allegations, AI-powered search visibility, and the future of accessible software development.
Fee Transparency Is More Than Compliance: It’s a Better Way to Market Multifamily
Transparency should be more than something companies do because they have to. It’s part of creating a better renter experience. Marketers must focus less on vanity metrics and individual leads, and more on qualified prospects and the renter journey as a whole.
Industry Trends Report | Week of September 28
Multifamily’s top storylines this week are navigating workplace data privacy, improving the prospective renter journey, creating more intentional community spaces, expanding multifamily partnerships, adapting to rising development costs, leveraging AI for resident insights and improving operations, and advancing the next generation of proptech.