INDUSTRY NEWS
Brickstone, Daniel Otis Acquire Full Ownership of The Lodge
by Andrew Ruhland
Brickstone Partners and CEO Daniel Otis have acquired full ownership of The Lodge at Boulder, a 371-bed student housing community near the University of Colorado Boulder. This strategic move reinforces the firm’s commitment to the Boulder student housing market, with plans to enhance community offerings and maintain its position as a premier living option for students. Since acquiring the property in 2015, Brickstone Partners and Otis have overseen significant value creation at the community.
Read the article in The Multifamily Journal
Mill Creek Announces Move-Ins at Modera Rio Salado
by Paul Willis
Mill Creek Residential announced move-ins are underway at Modera Rio Salado, a contemporary mixed-use community in Tempe, Ariz. The development features 319 homes positioned near Tempe Town Lake and key local landmarks. The community offers amenities such as a rooftop pool and spa, outdoor courtyards, fitness studios and coworking spaces.
HZ Sponsors Acquisition of Fairways on Green Valley
by Paul Willis
Hamilton Zanze has sponsored the acquisition of Fairways on Green Valley, a 320-unit garden-style community in Henderson, Nev. The property features resort-style amenities, including a swimming pool, game room and golf simulator. Mission Rock Residential, an affiliate of Hamilton Zanze, has assumed management, signaling confidence in the Henderson submarket.
THOUGHT LEADERSHIP
Quickest Way to Kill a Resident Relationship? Tow Their Valentine
by Cory Smith
Amenities such as pools, fitness centers and community spaces can draw new residents in, but long‑term satisfaction often hinges on something far more practical—parking. When poorly managed, even one negative incident, like being unexpectedly towed, can quickly erode trust and strain relationships. Thoughtful parking policies, clear communication and consistent enforcement play a major role in shaping residents’ perceptions of their community.
Read the article in The Multifamily Journal
The Industry is Changing. Here’s How Professionals Adapt
by Jessica Fiur
The multifamily industry is rapidly evolving, requiring professionals to adapt quickly to changes. Key areas for adaptation include shifting focus from unit features to experience-led living, embracing technology and data analytics, and responding to changing renter expectations around wellness, connection and convenience.
Montgomery County Plagued by a Culture of Denial
by Adam Pagnucco
In Maryland, Montgomery County leadership is entrenched in denial, ignoring data on economic stagnation, housing shortages and the consequences of strict rent control. Multifamily development continues to decline while costs rise, yet officials resist policy shifts. Leaders willing to confront structural problems directly are needed.
MULTIFAMILY TECHNOLOGY
Understand The Risks: Key Lessons For Owners Utilizing AI
by Valerie M. Sargent
AI adoption in multifamily housing brings major opportunities, but owners must understand the risks before integrating new tools. Data privacy, algorithmic bias and compliance challenges require careful oversight, while staff training and transparent resident communication are essential for responsible use. Operators are encouraged to balance innovation with strong governance, ensuring AI enhances operations without compromising trust or security.
Read the article in Broadband Communities
AI Is Forcing Real Estate to Confront Its Data Fragmentation
by Franco Faraudo
AI is exposing how deeply fragmented real estate data has become, forcing owners, brokers and tech firms to confront inconsistent formats, disconnected systems and costly integrations. The industry is being pushed toward shared data models and greater collaboration, since AI tools can only deliver meaningful insights when information is standardized.
Brand Consistency Is the Secret to Better Email Performance
by Stacey Feeney
Brand consistency is emerging as a major driver of stronger email performance in multifamily marketing. When visuals, tone and messaging align across campaigns, prospects recognize the sender faster and are more likely to engage. Consistent branding builds trust, improves deliverability and helps teams create clearer, more compelling communication.