All the multifamily news you need
Residents now consider high-tech amenities a significant factor in their leasing decisions. This isn't a trend. Technology that operates seamlessly and enhances the renter experience is a core expectation for renters. This presents an extraordinary opportunity to create communities that residents love and generate substantial returns.
Zark announced the launch of its Community Inventory Audit feature. This enhancement, which features an AI-powered dashboard, is designed to help multifamily owners and operators reconcile parking and other rentable items data between the Zark platform and real-world usage at their communities.
Multifamily's top storylines this week are Brickstone's full ownership of The Lodge, move-ins at Modera Rio Salado, Hamilton Zanze Fairways acquisition, towing the Valentine, adapting to industry change, the culture of denial, lessons in utilizing AI, CRE's data fragmentation and brand consistency in emails.
We often talk about amenities like pools and gyms as the keys to retention. While those might get a resident to sign a lease, parking is the "first and last impression" of your community. When it fails, especially during high-stakes moments like holidays, it's the fastest way to…
Multifamily's top storylines this week are Mill Creek breaks ground on Amavi Thornton, executive hiring forecast, renter's market losing steam, the laundry room revolution, skills needed for multifamily career, purposeful amenities, AI marketing mistakes, what is success in digital marketing and coworking spaces replacing business centers.
Walk into many multifamily laundry rooms, and you’ll likely find the same scenario—fluorescent lighting (probably one flickering), plastic chairs, and a handful of machines. Owners and operators, however, can turn this amenity into a significant differentiator and a source of ancillary revenue.
Multifamily's top storylines this week are Hamilton Zanze sells Villages at Parktown, rentals hit new record, 2025 ends on a sluggish note, the importance of resident feedback, amenity-rich housing, nine ways to save on costs, humanoid robots in multifamily, AI isn't magic and changes to Google Ads in…
The top storylines in multifamily this week are preleasing begins at Modera Revere Beach, strong demand and rent deceleration, fair housing updates, nice vs. necessary in service, pet-related compliance, resident and employee onboarding experiences, marketing trends in 2026, voice search changing community names and tools to get in…