Eric Rasmussen

Upgraded vs. Outdated: A Digital Case for Improved Ancillary Income

Residents now consider high-tech amenities a significant factor in their leasing decisions. This isn't a trend. Technology that operates seamlessly and enhances the renter experience is a core expectation for renters. This presents an extraordinary opportunity to create communities that residents love and generate substantial returns.

If Consistency is Key, Inconsistency Makes Renters Turn Theirs In

There's no doubt that residents consider customer service quality a primary factor in their lease renewal decisions. Yet, many owners and operators face significant challenges in delivering consistent service, leading to high resident turnover rates that can severely impact the bottom line. Delays, gaps and inefficiencies remain critical…

On-Demand Living: How Communities Can Avoid Falling Short

In this fast-paced world, multifamily residents value on-demand services in their living spaces. From package management to maintenance services and beyond, renters expect greater flexibility, convenience, and responsiveness from their living environments. However, many multifamily communities are struggling to keep up with this evolution.