Thought Leadership

Multifamily, Vet Industry on Pursuit to Improve Pet Information

Apparently, a disconnect exists in the veterinary industry concerning the ability to share medical records. More specifically, veterinarians often have no way to access the medical records of animal patients who arrived in an emergency room after hours. The parallels to the apartment industry are well apparent.

The Importance of Data Integrity—Now More Than Ever

Datasets are crucial to define growth. Data integrity has always been something of a challenge in the apartment world. The time for comprehensive data is now. With traffic patterns hectically evolving during the pandemic and prospects veering toward digital-based leasing solutions, precise data is crucial.

Navigating Coronavirus Issues Through Communication

The COVID-19 news coverage is alarming and conflicting for residents. That has created an opportunity for property managers to build trust and establish themselves as reliable, transparent and consistent sources of information. That brings us to some best practices you can employ to increase the trust factor.

Reopening Communities with a Cautious Approach

As states start to reopen, SightPlan’s Terry Danner shares strategies for the multifamily industry. With state and local governments already making plans to reopen the economy in incremental stages in the wake of the coronavirus health crisis, it’s time for multifamily owners and operators to develop their own…

3 More Tips for Marketing During COVID-19

By Peter Jakel I was recently asked by Jennifer Castenson, director of thought leadership content for Hanley Wood and Multifamily Executive, for some tips on how supplier partners can continue to market during COVID-19 for a piece she was writing for Forbes Real Estate. She was able to…