Peter Jakel

Peter is passionate about helping apartment and hotel owner/operators and vendors position themselves as thought leaders. He’s a strategist and a glutton for results. As vice president of strategy, Peter’s involved in pretty much every account in the agency, offering guidance on all things marketing and public relations.

Industry Trends Report | Week of May 9

The top storylines in multifamily this week are getting ready for EV charging, benefits of outsourcing, summer maintenance, multifamily investment remains strong, nourishing creativity in the workplace and cleanliness and online reputation.

Industry Trends Report | Week of May 2

The top storylines in multifamily this week are rethinking site operations, the importance of nationwide background checks, fire mitigation for multifamily communities, evergreen design, tougher financing conditions and the business benefits of easing pet restrictions.

Industry Trends Report | Week of April 25

The top storylines in multifamily this week are automation and human interaction in leasing, credit reporting and rent payments, healthy company culture, rising insurance premiums, automating evictions and the financial benefits of easing pet restrictions.

Industry Trends Report | Week of April 18

The top storylines in multifamily this week are the natural disaster threat, multifamily giving back to communities, successful property managers, threats to SunBelt affordability, asking prospective residents "why" and the SmartRent acquisition of SightPlan.

Industry Trends Report | Week of April 11

The top storylines in multifamily this week are starting a management company, pet inclusiveness, rethinking outdoor amenities, headwinds in multifamily investment, best-of-breed vs. bundled solutions and using sustainable materials for a more sustainable building.

Industry Trends Report | Week of March 28

The top storylines in multifamily this week are leasing technology, centralization, the steps for effective resident communication, multifamily and the 4-day workweek, social media leasing and building a strong company culture for retention.