Month: February 2025

Q&A with Frank Roessler

Units Magazine recently had the opportunity to sit down with Frank Roessler, founder and CEO of Ashcroft Capital, a fully integrated multifamily investment firm that currently owns and operates 14,000 apartment homes. This interview discusses Ashcroft’s goals and plans for 2025 and Roessler’s outlook on what the new…

Industry Trends Report | Week of February 3

The top storylines in multifamily this week are data entry and accuracy issues, AI and multifamily evolution, real estate tech trends, the 2025 industry outlook, application fraud, senior housing demand, California fires' impact, direct lending is back and investors acceptance of higher interest rate.

The AI-Driven Evolution of Multifamily Properties

Artificial intelligence (AI) is revolutionizing multifamily real estate by enhancing operational efficiency and resident experiences. Tools like predictive analytics, chatbots and smart technologies are streamlining property management tasks such as maintenance scheduling, lease renewals and rent collection.