The top storylines in multifamily this week are getting ready for EV charging, benefits of outsourcing, summer maintenance, multifamily investment remains strong, nourishing creativity in the workplace and cleanliness and online reputation.
For nearly 25 years, the ability to post an online review has been a way people can either give praise about an experience or share their disappointment and list every single reason why their experience was so bad. Every industry has to deal with it, but for multifamily, online reviews hit differently.
Of all the modern amenities and features offered at apartment communities, pet friendliness is one of the most in demand. After all, many renters welcomed a pet into their home during the pandemic, so operators looked to increase revenue and attract residents by allowing pets.
The top storylines in multifamily this week are data driving decisions, digital reputation management, waste DNA testing, rent control and investments, hiring challenges and package management.
Prospects expect to see a variety of review content, and often are more concerned with how well the community is addressing resident concerns. The adverse impact of a negative review is lessened if the community team is handling the concern in a friendly and effective manner.
This week’s multifamily news hot topics: Covid-19’s impact on operations, earning ancillary revenue through pet amenities and services, helping employees cope during the pandemic, criticism mounts against Trump’s plan to stop evictions and more.
When faced with a negative review, responding in a reactionary manner will only serve to erode the situation further. More importantly, the damage will spread far beyond the relationship with the person who posted the review. Keep in mind that you’re not responding to the reviewer.
This week’s top multifamily news headlines: The Power of SGTs: Prospects Trade in Their Own Currency, 6 Amenities That Attract Renters During Covid-19, The Problem With Stock Review Responses and more.
This week’s top multifamily news headlines: Getting Self-Guided Tours Right, The Future of Apartment Design, Don’t Be So Defensive, Concerns about Residents’ Financial Well-Being Grow
Overburdened onsite apartment teams are constantly searching for ways to automate processes and save time. But one of the common timesaving methods for managing online reviews might not be such a good idea . Put yourselves in the consumer’s shoes for a moment.