All the multifamily news you need
Transparency has become the hallmark of consumer trust across nearly every industry. People want to know exactly what they’re getting and what they’re paying for. From making travel plans to retail purchases, consumers are looking at the details. Within the multifamily space, transparency is no longer a bonus—it’s…
The top storylines in multifamily this week are what Seattle CB121000 means for multifamily, proactive maintenance, handling deadbeat residents, MCR and online reputation, Jason Crumbley joins Zark, weak housing could push recession, invoicing tools falling short, floor plan page SEO and tools to evaluate solar ROI.
The top storylines in multifamily this week are Berit Tomten name Woman of Influence, multifamily is an anchor in turbulence, underwriting metrics improve, pets and resident satisfaction, the Consumer Review Fairness Act, Gen Z and connected living, overlooked ROI metrics, social media metrics and smart energy managment.
The top storylines in multifamily this week are on-demand living, women in construction, recycling, how RTO challenges relate to multifamily, technology in training, new rules for reputation management, The State of Pets in Rental Housing Report, the Trilogy/Greystar partnership and multifamily absorption to slow.
While many properties have their reputation management processes firmly in place, new mandates from the Federal Trade Commission (FTC) have added a wrinkle. These new rules, which went into effect in October, feature an overarching theme of authenticity and transparency.
A good brand tells a story that connects consumers and viewers to a product. In the multifamily space, a good brand connects its residents—and potential residents—to a property they want to live in and enjoy. Because resident satisfaction is vital to a property’s success, strong branding is often…
The top storylines in multifamily this week are Mill Creek starts preleasing at Modera Parkside, multifamily demand soars, more people returning to the office, all leases are important, hurricane response done right, Trump and affordable housing, marketing strategies in 2025 and multifamily corporate branding.
Marketing will be even more critical in the coming year, and the MHN Executive Council explores innovative marketing strategies for multifamily housing professionals to thrive in 2025. Highlights include maintaining a solid reputation and engaging social media campaigns, as well as personalization and authenticity.