Trends in Leasing

Prospective renter preferences and expectations vary significantly, as do renter profiles, between the multifamily and single-family space. Operators must market and manage accordingly for optimal property performance, so it is essential to define and distinguish the demographics for each group.

Both traffic and leases are showing signs of improvement with the Fourth of July on the horizon. The industry continues to see positive developments when it comes to leading indicators in the apartment industry, according to new data from Radix.