News, Analysis and Perspective for Multifamily
The top storylines in multifamily this week are high-speed internet and reliable cell reception, mystery shopping, fall package surge, finding lost pets, managed WiFi, marketing's growing influence in decision-making, Sun Belt growth and how the potential Fed rate cut will affect multifamily.
While apartment living has certainly become more enjoyable over the years, things can quickly go sideways when tech doesn’t work the way it’s supposed to. By setting a connectivity foundation to sync all of their technologies, operators are improving the community experience and realizing even greater NOI.
The top storylines in multifamily this week are overcoming outsourcing fears, investment properties, parking problems and reputation, creating excellent customer experiences, lower energy consumption, marketing data points, top cities for job growth and when demolitions gain favor over conversions.
The top storylines in multifamily this week are the resident experience, team-building for success, deposit-free renting, communities that lead in innovation, leasing efficiency via automation, data insights for marketing, renters outpacing homeowners, new multifamily opportunities and abandon projects.
The top storylines in multifamily this week are managed WiFI, multifamily's long-term outlook, hurricane preparation, the keys to start-up success, budget benefits of ORM, crafting engaging social media, multifamily's inflection point and Boston's first LGBTQ+ senior community.
Effective reputation management can lead to higher occupancy rates, resident retention and reduced marketing costs. This proactive approach not only enhances the property's reputation but also translates to significant financial benefits, making it an essential strategy for sustainable management.
The top storylines in multifamily this week are outstanding outsourcing, younger generations and their pets, improving the move-in experience, happier residents stay longer, brand voice and SEO writing, supply spike hits markets and strong opposition to Biden's rental cap proposal.
Grace Hill has acquired The Shadow Agency, a full-service mystery shopping company providing services to numerous industries, including multifamily real estate. The companies will combine technology and personnel to offer an elevated mystery shopping experience to customers.