THOUGHT LEADERSHIP
Ways to Make Your Outsourcing Outstanding
by Dan Beary
Read the article in The Multifamily Journal
Study: Younger Generations Do Even More for Their Pets
by John Bradford
When it comes to caring for their pets, younger generations are more likely to devote time and resources to make their pets happy, even putting more effort into spoiling them. For multifamily communities, that means creating a pet-friendly environment, including well-crafted pet amenities, services and events.
Read the article in Multifamily Executive
Advice to Improve the Move-In Experience
by Jessica Fiur
As a wave of new supply hits markets, communities need to provide an outstanding experience from the moment new residents arrive. Offering a warm welcome during move-in, providing clear communication on the process and expectations and offering some snacks can help with ensuring residents don’t want to leave.
MULTIFAMILY TECHNOLOGY
A Rewarding Connection: Happier Residents Stay Longer
by Ron Klein
Retention is more necessary than ever to keep occupancy rates high and turnover costs low, particularly in an increasingly competitive multifamily environment. Happier residents stay longer, but what are the best ways to keep them that way? Besides community-wide WiFi and smart home devices, building a loyalty program with rewards can encourage residents to remain a part of the community.
Read the article in The Multifamily Journal
Balancing Brand Voice and SEO Writing in Multifamily
by Stacy Feeney
The words that draw people to your community website are critical. They can attract your target audience from every possible angle and boost your ranking among apartment hunters. Once you’ve mastered the right SEO, the next step is capturing prospects with your brand.
INDUSTRY NEWS
2024 Multifamily Market Second-Half Outlook
by Courtney Smith and Matt Ruedlinger
The economic and multifamily market volatility of the last few years has left 2024 feeling like it’s moving at a glacial pace. Join Courtney, Matt, and Chris Nebenzahl, Director of Economic Research at Radix, as they examine how apartment supply, traffic and occupancy are reflecting more normalcy, as well as a preview of what 2025 may look like as inflation, employment rates and interest rates continue to fluctuate.
Listen to the podcast at Apartments on the Go
Spike In Completions Solidifies Supply As A Near-Term Threat
by Maddy McCarty
The number of multifamily units completed in June jumped more than 40% from the previous year, bringing in a glut of supply as owners and operators already face challenges keeping vacancy rates low. Some markets, such as Dallas and the Sun Belt, are seeing 50-year highs in supply.
Broad Coalition of Housing Providers Oppose Rent Cap
by John Triplett
Even though President Biden has ended his re-election bid, his 5% rental cap proposal is still up in the air. A coalition of more than a dozen housing providers sent a letter opposing the move, Rent control is well known to stifle development, resulting in the opposite intended effect.