While many renters are still on the path to homeownership, the American dream is evolving and households are adapting their aspirations with today’s financial realities, according to survey findings from Entrata.
Based on responses from more than 2,000 renters, 71% said the American dream is changing and 60% reported it becoming less achievable. However, 61% said homeownership is still part of their personal dream.
Nearly half of respondents, 47%, cited homeownership as financially out of reach, with 38% saying they cannot afford both monthly payments and upfront costs to purchase a home. Gen Z’s mindset on homeownership also has shifted, with 81% viewing it as financially out of reach this year versus 72% in 2025.
Read Christine Serlin’s article in the Multifamily Executive.