This week’s top multifamily stories include operational lessons from the pandemic that are now best practices, increasing multifamily salaries, responding to negative reviews, the impact of ground-floor grocers on asset value, the NYC rent slip and the most popular cities for millennials.
Building a CRM playbook, implementing new technologies in a scaled back manner, dealing with more support animal accommodation requests, suburban apartment growth, affordable housing opportunities and Gen Z fitness preferences headline this edition of the Industry Trends Report.
Boomer renters often opt for apartment living after years of homeownership, which means they’ve accumulated more possessions. With that, extra storage and proximity to the storage area is more important to them than someone fresh out of college who is still buying furniture.