Property Tours

Industry Trends Report | Week of July 10

The top storylines in multifamily this week are the prospect journey, hurricane preparation, dog breed myths, incentive optimization, rental property tours, pet proptech, providing the human connection, mental health issues increasing in multifamily and the effect of student debt on leasing.

The Power of “And”

By this I mean operators too often think of implementing solutions as an either/or scenario: should we offer guided tours or self-guided tours? Should we have prospects interact with chatbots or leasing agents over the phone? The answer in these situations is almost always “both.”