All the multifamily news you need
Multifamily's top storylines this week are Engrain's new standard on fee transparency, Hamilton Zanze sells Platte View Landing, Ashcroft Capital buys Birchstone Cedar Rapids, tough career lessons, deals and trends that defined 2025, jobs and demand, branding beyond prospect marketing, community blogs and SEO, and rental screening in…
Engrain, the leader in interactive touring, mapping, and data visualization software for the built environment, today announced a major expansion of its fee transparency capabilities, reinforcing its position as the most complete solution for operators navigating today’s rapidly evolving pricing expectations.
Hamilton Zanze, a leading San Francisco-based multifamily real estate investment firm, announced today that it has sold Platte View Landing, a 169-unit garden-style community in Brighton, Colo. The firm sponsored the acquisition of the property in 2006 and closed the sale on Dec. 9.
Ashcroft Capital acquired Birchstone Cedar Ridge, a year-old multifamily property in a bet that families will keep moving there so their children can be in the football program. Former students include two-time Super Bowl champion and NFL legend Ray Crockett, former Pittsburgh Steelers running back Barry Foster, and…
Multifamily's top storylines this week are Mill Creek's Modera Mystic breaks ground, the upcoming multifamily boom, CRE and the Fed's rate cut, the new era of diverse renters, reflections for 2026, Gen Z renters will dictate multifamily's future, multifamily tech and the new reality, AI in construction and…
The top storylines in multifamily this week are preleasing begins at Modera Revere Beach, strong demand and rent deceleration, fair housing updates, nice vs. necessary in service, pet-related compliance, resident and employee onboarding experiences, marketing trends in 2026, voice search changing community names and tools to get in…
How does a bathroom attendant apply to parking, parking management and the hurdles facing multifamily operators? What seems like a silly example clearly indicates the fundamental issue with choice. Simply put, it comes down to fees for service and determining if it is nice to have or a…
Multifamily marketing in 2026 is shifting sharply toward immersive visuals, tech-enabled personalization and storytelling rooted in real experiences. Digital tools are becoming essential for preleasing and creating strong first impressions—often even before buildings are complete.