Leasing

Industry Trends Report | Week of March 24

The top storylines in multifamily this week are on-demand living, women in construction, recycling, how RTO challenges relate to multifamily, technology in training, new rules for reputation management, The State of Pets in Rental Housing Report, the Trilogy/Greystar partnership and multifamily absorption to slow.

Diversify Your Approach to Stay Ahead in Multifamily Marketing

The multifamily housing industry is evolving, requiring owners, property management companies and marketing teams to diversify marketing strategies to stay competitive. A well-rounded strategy that integrates innovation, personalized engagement and market awareness is key to long-term success in multifamily marketing.

Industry Trends Report | Week of March 10

The top storylines in multifamily this week are junk fees vs. premium amenities, innovation and technological challenges, utilizing amenities, using genuine stories to drive interaction, smart approaches to EV charging, website hacks that convert, 24 Water Street in Manhattan, new apartments are sitting longer and property management jobs…

Industry Trends Report | Week of March 3

The top storylines in multifamily this week are the benefits of proactive maintenance, 2025 spring leasing preview, how to address the top renter pet peeves, monetizing dormant amenities, how self-service is transforming leasing, why companies need to benchmark, Mill Creek named Development Firm of the Year and lenders…

Industry Trends Report | Week of February 3

The top storylines in multifamily this week are data entry and accuracy issues, AI and multifamily evolution, real estate tech trends, the 2025 industry outlook, application fraud, senior housing demand, California fires' impact, direct lending is back and investors acceptance of higher interest rate.

Industry Trends Report | Week of January 13

The top storylines in multifamily this week are marketing channel diversification, leveraging services for retention, fostering trust with third-party clients, resident onboarding, media coverage of pricing software, living walls, occupancy improves, owners unite against price gouging in California and food aid reached pets displaced by Los Angeles wildfires.

Industry Trends Report | Week of January 6

The top storylines in multifamily this week are SmartRent launches investment program, rate cuts and higher RTO in 2025, apartment rent growth dips, helping in pet emergencies, data-driven strategies for leasing, 2025 multifamily anti-resolutions, revolutionizing multifamily websites, how AI is transforming multifamily and branding trends for the next…