Operations

Industry Trends Report | Week of March 17

The top storylines in multifamily this week are PredictAP's patent for AI-powered invoice coding, best website features, phygital real estate, diversifying marketing, policies exacerbating affordability, Hamilton Zanze CEO offers insights on multifamily, owners regain pricing power, interest rates hold and rising insurance rates.

Diversify Your Approach to Stay Ahead in Multifamily Marketing

The multifamily housing industry is evolving, requiring owners, property management companies and marketing teams to diversify marketing strategies to stay competitive. A well-rounded strategy that integrates innovation, personalized engagement and market awareness is key to long-term success in multifamily marketing.

Multifamily is About to Get Disrupted

Whether you think multifamily is finally catching up in tech, or that it’s still lagging, there’s no question about it: multifamily is ripe for the investments and overhauls to create a frictionless renter experience. Stephanie Anderson talks with Multifamily X host Adrian Danila bout the biggest tech shifts…

Industry Trends Report | Week of March 10

The top storylines in multifamily this week are junk fees vs. premium amenities, innovation and technological challenges, utilizing amenities, using genuine stories to drive interaction, smart approaches to EV charging, website hacks that convert, 24 Water Street in Manhattan, new apartments are sitting longer and property management jobs…

Driving Resident Interaction with Genuine Stories

Authentic storytelling has a powerful ability to deepen resident engagement in multifamily communities. When people open up about their experiences and perspectives, it fosters a shared identity that brings residents together and encourages everyone to get involved in community activities.

Industry Trends Report | Week of February 10

The top storylines in multifamily this week are monetizing services, security deposits, the 2025 rebound, the future of RentTech, effective Google Ads, transparency and trust in tech, winners of Grace Hill Kingsley and Ellis awards, multifamily distress jumps and D.C. mayor pushes housing reforms.

Industry Trends Report | Week of January 27

The top storylines in multifamily this week are using AI with confidence, evaluating media investments, FCC allows bulk Internet billing, branding new properties, multifamily's dynamic 2025, using rent control as an opportunity, immigration enforcement, SmartRent names new president and CEO and Class B leads occupancy recovery.

MHN Executive Council: How to Evaluate Your Media Investments

Optimizing media assets is critical for multifamily marketing success. Areas that teams can focus on to maximize assets include professional photography, data-driven analytics and setting clear goals.The MHN Executive Council shares how combining high-quality visuals, analytics and defined objectives can enhance leasing, retention and brand recognition.