Reputation Management

Industry Trends Report | Week of February 19

The top storylines in multifamily this week are incentivizing rent, broader thinking on retention, satisfaction in senior housing, the 2024 social media marketing report, substance over style in social media, prospects in SF turning to TikTok, SCOTUS won't hear rent cases and ending dog breed restrictions.

Industry Trends Report | Week of November 13

The top storylines in multifamily this week are the nationwide changes to parking, effective pet policies, helping CRE portfolios thrive, resident retention, online reviews and marketing, holiday events and social media, veterans and CRE careers, building housing near transit revival and the changing weather.

Industry Trends Report | Week of November 6

The top storylines in multifamily this week are revolutionizing delinquency solutions, capturing the attention of renters, talent and supply chain issues, parking and reputation, digital marketing strategy, resident retention, renter preferences, the battle over service fees and owners doing more with less.

Be Everywhere Your Residents Are

Recent advancements in digital technology have altered the way renters search for apartments. From the first search to the signing of a lease, many apartment prospects are shedding a “digital-first” approach and embracing a “digital-only” strategy when looking for their next home.

Industry Trends Report | Week of July 24

The top storylines in multifamily this week are parking pain points, creating a self-starter culture, amenities and events for all generations, digital natives and the rental journey, digital foundation, fraudulent documents, Amazon requiring employees to relocate and the migration to high-risk areas.

Digital Natives Diversify the Rental Journey

The apartment search process has morphed drastically. It's not enough to smile when a prospect walks through the door. Communities need to appeal to potential renters long before the tour takes place, and they need to embrace and strategically leverage a mix of digital platforms to reach their…

Why Parking Pain Points Should Be a Priority

There are numerous multifamily properties that can't even supply parking to all their residents, let alone offer dedicated guest parking. And shrinking parking ratios in multifamily are only exacerbating the problem. The only option is to find a solution that lets you optimize your parking spaces.