Between slowing rent growth and stagnant or shrinking budgets, operators are focused on cutting costs, requiring marketers to adapt and find ways to produce the same, or better, results with fewer dollars. About two-thirds of multifamily marketing teams report the same or a decreasing budget this year.
The Science of Satisfaction: Leveraging Data in Resident-Centric Strategies
Multifamily operators also know the true value of resident satisfaction and its impact on retention and attracting new renters. Although it is impossible to please all residents all of the time, innovative solutions are getting operators closer to that ideal than ever before.
Mill Creek Announces Start of Preleasing at Modera St. Petersburg
Mill Creek Residential, a leading developer, owner-operator and investment manager specializing in premier rental housing across the U.S., announced the start of preleasing at Modera St. Petersburg, a contemporary mixed-use apartment community near the city’s downtown corridor.
Industry Trends Report | Week of April 22
The top storylines in multifamily this week are modern amenities, celebrating teams, best practices for resident bullying, digital infrastructure, centralization, job growth boost optimism, multifamily housing playing a bigger role and apartment starts drop 43% from 2023.
We Have A Wi-Fi And Digital Infrastructure Problem: What Do We Do?
As an extension of smart amenities, a connectivity foundation streamlines the Wi-Fi experience for both owners and residents. Technology is getting increasingly sophisticated and it is more important than ever for operators to ensure community networks are operating optimally.
Modern Amenities: Five Ways Tech Redefines Multifamily Living
Younger generations, who are the primary drivers of the rental housing industry, now expect a living experience that delivers a new level of convenience and comfort. It may sound harsh, but renters may refuse to rent in a community that fails to adequately meet their tech preferences.
Mill Creek Announces Groundbreaking of Modera South Shore Marshfield
Mill Creek Residential, a leading developer, owner-operator and investment manager specializing in premier rental housing across the U.S., today announced it has broken ground on Modera South Shore Marshfield, a garden-style community boasting a charming seaside-town locale.
Sila Capital Selects Buckingham Companies for Third-Party Management
Buckingham Companies, a fully integrated real estate investment firm, managing a portfolio of more than $4 billion in real estate for its own account and institutional partners, today announced its selection to manage two Sila Capital communities in suburban Indianapolis.
Aerwave Hires Multifamily Industry Veteran Ed Wolff
Aerwave, a managed WiFi platform for the multifamily industry, today announced it has hired Ed Wolff as its president and chief revenue officer. Along with the appointment of Wolff, Charles Walker will be promoted to chief operations officer and Daniel Jensen will transition to chief strategy officer.
Grace Hill Launches Holistic Multifamily ORM Solution
Grace Hill today announced the launch of an enhanced online reputation management solution designed to help multifamily communities streamline their online reputation and protect property brands. It also provides a consolidated view of overall performance and key metrics.