THOUGHT LEADERSHIP
Q&A With Tim Bruss of Hamilton Zanze
by Paul Willis
Tim Bruss, managing director of asset management for San Francisco-based Hamilton Zanze, discusses how an improving leasing environment is emerging across many apartment markets, though operators continue to navigate economic uncertainty, concessions and localized supply pressures. Success increasingly depends on understanding local conditions, balancing occupancy and rental growth and adjusting pricing strategies as demand shifts.
Read the article in The Multifamily Journal
Fewer Vendors Doesn’t Always Mean Fewer Problems
by Harrison Crum
Managing fewer vendors may seem like a simple way to reduce complexity, but consolidating multiple services under a single provider can create new operational risks. When companies expand beyond their core expertise, service quality, accountability and reliability can suffer. In multifamily, specialized vendors often deliver stronger results by remaining focused on their niche.
Rethinking ‘Pet-Friendly’ in Multifamily
by Victoria Cowart
With pet ownership continuing to rise, communities are being challenged to move beyond simply allowing pets and toward creating truly pet-inclusive environments. Restrictive policies such as breed, weight and pet limits can discourage renters and reduce housing options. Communities that adopt more thoughtful, flexible pet policies can strengthen their operations.
INDUSTRY NEWS
Quarterra Hires Jordan Calaguire as Chief Investment Officer
by Doug Pike
Quarterra has appointed Jordan Calaguire as its new chief investment officer as the company looks to strengthen its investment platform and support future growth. Bringing more than two decades of experience across multifamily, hospitality, industrial, office and single-family rental sectors, Calaguire will oversee investment strategy, capital formation, investor relations and portfolio performance. The move reflects a continued focus on deploying capital effectively.
Read the article in The Multifamily Journal
CAPREIT Hires Krichman as President of Property Mgmt
by Paul Willis
CAPREIT has named Harlan B. Krichman as the company’s new president of property management, adding an industry veteran with extensive experience overseeing large residential portfolios and operational teams. The appointment reflects a continued focus on enhancing resident experiences, driving operational excellence and supporting portfolio performance.
Congress Passes 21st Century ROAD to Housing Act
by Donna Kimura
Congress has passed the 21st Century ROAD to Housing Act, with overwhelming approval in the House following earlier Senate passage. The bill consolidates multiple policy measures aimed at improving housing affordability and expanding construction nationwide. Key provisions focus on reducing regulatory barriers and encouraging zoning and land-use reform.
MULTIFAMILY TECHNOLOGY
SmartRent Launches Hardware-Free Virtual Intercom
by Doug Pike
SmartRent has introduced a hardware-free virtual intercom designed to modernize entry management at rental communities. The system uses a browser-based interface and QR code access points, allowing visitors to connect with residents through existing smartphones without requiring physical intercom panels or complex wiring. By removing traditional hardware dependencies, the solution reduces installation costs and speeds deployment.
Read the article in The Multifamily Journal
Amenity and Neighborhood Copy: The Asset You’re Wasting
by Stacey Feeney
Amenity and neighborhood descriptions play a much larger role in search visibility than many multifamily marketers realize. Well-structured, descriptive copy helps properties rank for local and intent-driven searches while also improving conversion. Generic or repetitive language limits performance, while detailed, keyword-rich content strengthens SEO impact.
Inspections Alone Cannot Keep Aging Buildings Safe
by Greg Batista
A growing focus on structural safety in multifamily is driving increased use of monitoring technologies designed to detect early signs of building movement and deterioration. Following high-profile structural failures such as Surfside, industry stakeholders are prioritizing tools that track real-time shifts in load-bearing elements, slabs and columns.