Month: September 2026

Pets Are The New Kids

Pet-passionate communities lease homes more quickly because they are appealing to a wider pool of potential residents. Those residents renew at higher rates and stay longer, because if their pet is happy, they’re happy. Properties that offer a truly pet-centric environment are already reaping the benefits.

The Technology Puzzle: When Innovation Becomes Invisible

This fourth blog in our five-part series analyzing the 2025 SatisFacts Online Renter Study examines a contradiction that continues to challenge the multifamily industry. Over the past several years, operators have invested heavily in AI, centralized leasing, and an expanding suite of digital tools.

Industry Trends Report | Week of August 31

Multifamily's top storylines this week are trash teams are key to success, brand as a liability and shield, marketing budgets, operators feeling pressure, red tape cuts, poor federal data, AI and people, Zillow FTC settlement and prefabricated housing.