MULTIFAMILY TECHNOLOGY
A Multifamily Mantra: Tech for Retention
by Andrei Girenkov
Technology plays a crucial role in enhancing resident satisfaction and retention. Tools like mobile apps, maintenance software and resident experience platforms can streamline communication, expedite issue resolution and personalize services. By integrating these technologies, owner/operators can foster stronger community ties and improve renewal rates. However, while technology is a valuable asset, maintaining genuine human connections remains essential.
Read the article in The Multifamily Journal
NYC’s LL97 Shows the Tough Road Ahead for Efficiency
by Nick Pipitone
New York City’s Local Law 97, a cornerstone of its Climate Mobilization Act, mandates significant carbon emissions reductions from buildings over 25,000 square feet. As enforcement begins this year, property owners face significant financial and logistical hurdles in retrofitting aging infrastructure to meet targets.
15 Digital Marketing Strategies to Fill Vacancies Faster
by Sarah Lukemire
Powerful digital marketing strategies can help property managers quickly fill apartment vacancies. By embracing modern tactics, like mobile-optimized websites, 3D virtual tours and targeted advertising, multifamily professionals can attract quality leads, improve online visibility and boost their community’s performance.
THOUGHT LEADERSHIP
MHN Executive Council: When Your Team Goes Above and Beyond
by Jessica Fiur
Multifamily housing teams often exceed expectations to create exceptional resident experiences. From maintenance teams lending a hand beyond their job descriptions to personalized gestures that build community trust, these efforts make a lasting impact. Recognizing team members through peer-nominated awards and other acknowledgments reinforces a culture of care, driving resident satisfaction and long-term loyalty across properties.
Read the article in Multi-Housing News
Why Fair Housing Applies to Maintenance Too
by The Fair Housing Institute
Fair Housing laws extend beyond leasing and apply equally to maintenance services. Housing providers must ensure that all residents receive timely, consistent and non-discriminatory maintenance support. Delays or disparities in service based on race, disability or other protected classes can constitute violations.
Cities See Shifting Trends in Downtown Development
by Christine Serlin
Downtown apartment construction peaked in 2019 but has since declined, with the national share dropping from 39.2% pre-pandemic to 34.7% by 2024. Despite this, cities like Washington, D.C., Chicago and Denver are experiencing renewed interest in downtown development. Adaptive-reuse projects have also decreased.
INDUSTRY NEWS
CAPREIT’s Earns 2025 Top Workplaces USA Award from USA Today
by Paul Willis
CAPREIT, a fully integrated real estate operating company managing over $6 billion in multifamily assets, has been honored with a 2025 Top Workplaces USA award by USA Today. Based on feedback from 231 employee surveys, the recognition highlights CAPREIT’s commitment to open communication, innovation and a family-centric culture. CEO Andrew Kadish attributes the achievement to the company’s dedicated associates and emphasizes ongoing efforts to enhance the employee experience.
Read the article in The Multifamily Journal
Multifamily Continues to Benefit From Sidelined Homebuyers
by Kristen Smithberg
High mortgage rates and record home prices are sidelining potential homebuyers, driving demand for multifamily rentals. In Q1 2025, renting remained more affordable than owning by approximately $1,210 per month. Despite a surge in new apartment deliveries, the market absorbed over 707,000 units in the past year.
‘The Crisis Has Already Started’ for NYC’s Rent-Stabilized Units
by Sasha Jones
Financial distress is escalating among New York City’s rent-stabilized apartments, particularly those built before 1974. Owners report dwindling cash reserves, rising expenses and declining property values, with some buildings losing over $1 million annually. Experts warn that without policy adjustments, the crisis may deepen.