by Jessica Fiur

Your renters want to hear from you, not AI. It’s easy to fall back on AI to streamline your communication to your residents. However, most people are looking for authenticity—they don’t just want to hear the company party line or to feel like they’re just getting a form letter.
The MHN Executive Council shares their tips on how to personalize your communication with your renters.
Read the article in Multi-Housing News.