All the multifamily news you need
Service providers in any industry know the secret to repeat business is rooted in how they treat their customers. Regardless of the product, customers expect a top-tier experience throughout their entire purchasing cycle, from the initial search to post-purchase and all the interactions in between.
Jacob Carter, founder and CEO of Nurture Boss, joins us to discuss hyper-personalization in marketing campaigns. 80% of consumers are much more likely to make a purchase if their experience is personalized. How can we take this information and implement it into the renter customer journey?
Nurture Boss, a premier lease conversion automation tool that provides marketing solutions for the multifamily industry, today announced it has established an in-house multifamily advisory board to strategically guide the company in new product development and grow its client base.
Modern consumers can purchase nearly anything they want online without any human interaction. While it’s become commonplace to buy lower-cost products and services exclusively online, many customers still want to speak with a professional before making larger purchases.
Renters these days have a need for immediacy. While leasing teams have a variety of prospect engagement strategies, many operators are looking to incorporate tactics that provide an immediate response to prospects and create a seamless and consistent line of communication.
According to an Epsilon research report, 80% of consumers prefer customized marketing when making a purchase. However, personalization can be a challenge in the multifamily industry with an influx in online leads and thinner onsite teams to handle lead volume.
Nurture Boss, a premier lease conversion automation tool that provides marketing solutions for the multifamily industry, today announced it has rolled out its Lease and Renewal Conversion Automation across Western Wealth Communities’ entire portfolio.
Knock’s made friends with NurtureBoss, so your leads receive automated email and text follow-ups until they convert into residents and beyond. Sydney chats with Jessica Carter and Tristen Menz from Nurture Boss, plus a special guest appearance from Knock’s head of partnerships, Dorota Firek.