All the multifamily news you need
Community events and amenities that encourage social interaction used to drive renewal rates and increase resident satisfaction. The idea was if residents form relationships with one another they would be more likely to renew their lease. That isn’t the case anymore.
The top storylines in multifamily this week are pet restrictions, outdoor amenity conversions, transit-oriented development, proptech challenges, selecting the right chatbot, variable-capacity tech for HVAC, construction report, housing affordability and criminal background checks.
Service providers in any industry know the secret to repeat business is rooted in how they treat their customers. Regardless of the product, customers expect a top-tier experience throughout their entire purchasing cycle, from the initial search to post-purchase and all the interactions in between.
The top storylines in multifamily this week are pets, training and retention, flexible living, the "E" in ESG, the role of multifamily marketers, the brave new world for leasing consultants, developers sour on the Sunbelt, background checks and a record number of people are looking to move.
The top storylines in multifamily this week are acting on centralization, balancing automation in multifamily, data and business intelligence, emerging leasing trends in the coming year, the ways multifamily can give back and the White House rental rights proposal.
Once you’ve completed a centralization assessment and constructed a roadmap for the resident experience, it’s time to choose when to automate, centralize and utilize third-party services. It’s the junction where you decide how you will delegate service to prospects and current residents.
The top storylines in multifamily this week are creating a happy and productive team, the ingredients of centralization, marketing a community to multiple generations, team leadership, the 2023 forecast for multifamily and the importance of curb appeal in reputation management.
Whichever approach a company chooses, there are three main ingredients to a centralization project: self-guided tours, flexible labor and task automation. As with all recipes, each ingredient can be used to a different degree, depending on individual company preferences.