Resident Retention

The top storylines in multifamily this week are if Delta was a multifamily community, flexible spaces at home, exterior improvements to boost ROI, PetScreening is a Fastest-Growing company, apartment construction plummets, why affordable housing is an oxymoron, hidden KPIs in marketing and operations, how AI is changing SEO…

As residents increasingly blend remote work with home life, multifamily owners and operators are reimagining their approaches to meet evolving lifestyle demands. Communities are now offering coworking lounges and private workspaces, allowing residents to shift seamlessly between work and relaxation.

The top storylines in multifamily this week are resident retention strategies, marketing to long-time renters, brand style guides, home sellers delisting to rent, ROAD bill advances, multifamily dominates fundraising, streamlining tech stacks, video communication and social media branding.

Every interaction is an opportunity to build trust and loyalty—or to lose it. Investing in the physical environment and the resident relationship creates communities where people want to stay. Hosting community events, creating shared spaces, encouraging connection and helping residents feel at home are part of the process.

The top storylines in multifamily this week are Berit Tomten name Woman of Influence, multifamily is an anchor in turbulence, underwriting metrics improve, pets and resident satisfaction, the Consumer Review Fairness Act, Gen Z and connected living, overlooked ROI metrics, social media metrics and smart energy managment.

The top storylines in multifamily this week are inconsistent customer service, operators turn to tech parking challenges, four lessons from the LA fires, preleasing starts at Modera Kierland, NIMBYism solutions, rising apartment renewals, resident feedback, 3D printing poised to enter mainstream and refreshing vs. rebranding.

The top storylines in multifamily this week are Zark Series A funding, SmartRent announces new president and CEO, competition indicates ongoing apartment shortage, renters staying longer, value-engineering and costs, hoarding, AI invoice coding, AI takes center stage at Apartmentalize 2025 and steps for lease-ups.

The top storylines in multifamily this week are tech for resident retention, the tough road for energy efficiency, marketing strategies, teams that go above and beyond, Fair Housing and maintenance, the downtown development revival, CAPREIT named a top workplace, multifamily benefits from sidelined homebuyers and NYC's rent stabilization…