Resident Retention

Industry Trends Report | Week of May 19

The top storylines in multifamily this week are tech for resident retention, the tough road for energy efficiency, marketing strategies, teams that go above and beyond, Fair Housing and maintenance, the downtown development revival, CAPREIT named a top workplace, multifamily benefits from sidelined homebuyers and NYC's rent stabilization…

A Multifamily Mantra: Tech for Retention

As the multifamily industry gears up for its peak leasing season, it finds itself at a critical turning point. Although more prospects are checking out properties, keeping current residents happy is essential for maintaining profitability and controlling turnover costs. It's also essential for communities to be prepared to…

Industry Trends Report | Week of May 12

The top storylines in multifamily this week are the importance of rule enforcement, building renter trust, motivating the unmotivated, pet-friendly vacation rentals, remembering Bendix Anderson, FHA loan limits, the AI-powered Otonomus Hotel, marketing metrics and the AI-human touch sweet spot.

Industry Trends Report | Week of May 5

The top storylines in multifamily this week are Grace Hill acquires HelloData, Laurie McCulloh named as REBA COO, multifamily investment surges, modernizing land-constrained cities, swag residents want, repositioning trends and factors, GEO best practices, tips for PPC ads and the future of student housing.

Industry Trends Report | Week of April 14

The top storylines in multifamily this week are Modera Falls Church begins move-ins, investment outlook brightens, the YIGBY movement and the housing shortage, employee burnout, coworking space design, strategies for high-vacancy markets, centralization's future, digital tools and amenities and barriers to transformation.

Diversify Your Approach to Stay Ahead in Multifamily Marketing

The multifamily housing industry is evolving, requiring owners, property management companies and marketing teams to diversify marketing strategies to stay competitive. A well-rounded strategy that integrates innovation, personalized engagement and market awareness is key to long-term success in multifamily marketing.

Industry Trends Report | Week of March 10

The top storylines in multifamily this week are junk fees vs. premium amenities, innovation and technological challenges, utilizing amenities, using genuine stories to drive interaction, smart approaches to EV charging, website hacks that convert, 24 Water Street in Manhattan, new apartments are sitting longer and property management jobs…

Industry Trends Report | Week of March 3

The top storylines in multifamily this week are the benefits of proactive maintenance, 2025 spring leasing preview, how to address the top renter pet peeves, monetizing dormant amenities, how self-service is transforming leasing, why companies need to benchmark, Mill Creek named Development Firm of the Year and lenders…