All the multifamily news you need
Too many onsite multifamily teams feel paralyzed when it comes to understanding and using artificial intelligence (AI). According to Rent.'s recent 2025 State of Multifamily Marketing Report, only 35% of multifamily professionals feel comfortable trying out AI tools. This low confidence persists even as property owners push for…
Artificial intelligence means different things to different people, and some multifamily professionals are wary of utilizing the new tech, unsure of where to start. Multifamily Insiders' Brent Williams talks with Nishant Phadnis, chief product officer at Rent, about the practical applications of AI in multifamily and the challenges…
PredictAP, an AI-powered invoice coding solution for real estate accounts payable (AP), today announced it has been named Innovative Solution of the Year by Ardent Partners at the 2024 AP Honors ceremony. The AP Honors recognize organizations that have excelled in the accounts payable industry.
The top storylines in multifamily this week are SmartRent launches investment program, rate cuts and higher RTO in 2025, apartment rent growth dips, helping in pet emergencies, data-driven strategies for leasing, 2025 multifamily anti-resolutions, revolutionizing multifamily websites, how AI is transforming multifamily and branding trends for the next…
The top storylines in multifamily this week are SmartRent wins MHN Excellence award, the solidifying labor market, rent control battles go local, more people opting for renting over home ownership, the future of rental housing leadership, attracting Gen Z Renters, academia assists CRE assess trends and AI in…
Rent Group, a leading provider of integrated marketing solutions to the multi- and single-family rental industries, launched Conversion AI on the Rent. Marketing Platform. This powerful suite of AI solutions empowers Rent. clients to boost lead generation, streamline renter communications, and optimize marketing at no additional cost.
The top storylines in multifamily this week are e-commerce and the package surge, setting workplace boundaries, maintenance issues and substitute housing, parking and resident satisfaction, using AI to streamline, medical services as an amenity, apartment affordability, inflation at three-year low and Freddie Mac's new CEO.
Finding the best channels to stir up interest from prospects and capture qualified leads is always one of the most important goals for multifamily marketing teams. In 2024, this quest has gained greater importance as many marketers must obtain the same results with stagnant or shrinking budgets.