The top storylines in multifamily this week are monetizing technology, hyper-personalization in leasing, EV charging stations, Charlotte emerges as a leading multifamily market, affordable housing measures gain popularity and holiday event ideas for multifamily communities.
Helping Onsite Teams Thrive with Automation
According to an Epsilon research report, 80% of consumers prefer customized marketing when making a purchase. However, personalization can be a challenge in the multifamily industry with an influx in online leads and thinner onsite teams to handle lead volume.
Industry Trends Report | Week of Feb. 28
The top storylines in multifamily this week are personalization, women in construction, noise complaints, CO2 emissions, CRM and eviction tech.
Personalizing The Customer Journey
In today’s world customers of any industry are being catered to on a more personal level than ever before – especially when it comes to the online shopping experience. As with anything that eases a customer’s experience, that personalization is no longer a bonus, it’s now expected.