All the multifamily news you need
The top storylines in multifamily this week are if Delta was a multifamily community, flexible spaces at home, exterior improvements to boost ROI, PetScreening is a Fastest-Growing company, apartment construction plummets, why affordable housing is an oxymoron, hidden KPIs in marketing and operations, how AI is changing SEO…
The top storylines in multifamily this week are inconsistent customer service, operators turn to tech parking challenges, four lessons from the LA fires, preleasing starts at Modera Kierland, NIMBYism solutions, rising apartment renewals, resident feedback, 3D printing poised to enter mainstream and refreshing vs. rebranding.
Whether it’s grocery delivery, meal kits or streaming services, consumers have shown they're willing to pay extra for added value. But when does a convenience fee become a junk fee? As governments scrutinize fees, it's crucial to distinguish between unnecessary costs and those that genuinely reflect the value…
Mystery shopping has existed since the 1940s, but, even after 80 years, its presence in the multifamily industry remains underutilized. Mystery shopping can be an excellent tool for ascertaining the customer experience and the effectiveness of on-site teams, as well as a way to assess the digital aspects…
Focusing on that customer experience creates a long-term impact on new leases, renewals, resident retention, and better reputation. Multifamily can leverage some impactful strategies from other industries to deliver a better experience to renters.
Mystery shops are crucial in the multifamily industry, helping teams understand the customer experience from beginning to end. BetterBot and Ellis Partners, acquired by Grace Hill in 2022, have created a solution that helps more thoroughly evaluate a prospective consumer shopping experience.
Grace Hill, the innovator of customer management solutions for multifamily real estate, today announced the launch of text/SMS survey delivery for KingsleySurveys. This new delivery option enables multifamily property managers to increase the number of survey responses from campaigns.