multifamily technology

The multifamily industry—like the country and world at large—is in the midst of an ongoing technological revolution. But operators would be unwise not to focus on the human connections renters are yearning for.

Since 2020, an explosion of proptech solutions has helped streamline leasing, automate routine tasks, and unlock data-driven decision-making. But that also has layered on dozens of systems, logins, and workflows—leaving site teams to navigate a more complex, tech-heavy role than ever before.

AI and automation are critical tools to fuel process improvements that lead to significant cost reductions and enable teams to focus on high-value activities. Utilized in tandem, AI and automation are spearheading the next revolution in multifamily housing—autonomous property management.

Senior technology executives from top multifamily firms—AvalonBay Communities, CAPREIT, Fogelman, Greystar, RPM Living, and Southern Land Co.—discuss the latest innovations shaping the industry, strategies for future-proofing tech stacks, and the game-changing technologies they would implement with unlimited resources.

Whether you think multifamily is finally catching up in tech, or that it’s still lagging, there’s no question about it: multifamily is ripe for the investments and overhauls to create a frictionless renter experience. Stephanie Anderson talks with Multifamily X host Adrian Danila bout the biggest tech shifts…

The top storylines in multifamily this week are monetizing technology, hyper-personalization in leasing, EV charging stations, Charlotte emerges as a leading multifamily market, affordable housing measures gain popularity and holiday event ideas for multifamily communities.

Technology can increase productivity, strengthen decision-making and improve the resident experience. Online access to a community also offers prospects options for their apartment search and gives onsite associates more freedom to nurture relationships.