All the multifamily news you need
Amenities are not used enough and resources are not allocated properly can hurt budgets. Some amenities can be completely empty during busy hours, and maintenance costs are often higher than what is justified by usage. These problems can grow from small issues to bigger ones that harm the…
Many multifamily operators view essential amenities as basic services that residents expect and also as passive revenue streams. These everyday touchpoints represent your most frequent interactions with residents. The communities that recognize this have shifted their entire retention strategy.
The top storylines in multifamily this week are resident retention strategies, marketing to long-time renters, brand style guides, home sellers delisting to rent, ROAD bill advances, multifamily dominates fundraising, streamlining tech stacks, video communication and social media branding.
Video is transforming how property managers engage residents. By featuring real team members in videos, communities can build trust, familiarity and stronger connections, reassuring residents about who oversees their community. These dynamic formats boost engagement and comprehension compared to static texts or emails.
Many multifamily owners and operators are feeling weighed down by bloated tech stacks, often the result of layering on new tools without a cohesive strategy. This fragmented approach can lead to inefficiencies, resident frustration and tech fatigue among onsite teams. A more effective path involves aligning technology choices…
Every interaction is an opportunity to build trust and loyalty—or to lose it. Investing in the physical environment and the resident relationship creates communities where people want to stay. Hosting community events, creating shared spaces, encouraging connection and helping residents feel at home are part of the process.
The top storylines in multifamily this week are tech for resident retention, the tough road for energy efficiency, marketing strategies, teams that go above and beyond, Fair Housing and maintenance, the downtown development revival, CAPREIT named a top workplace, multifamily benefits from sidelined homebuyers and NYC's rent stabilization…
As the multifamily industry gears up for its peak leasing season, it finds itself at a critical turning point. Although more prospects are checking out properties, keeping current residents happy is essential for maintaining profitability and controlling turnover costs. It's also essential for communities to be prepared to…