reputation management

Five Sentral Communities in 1% ORA Power Rankings

Sentral, the leading full-service residential hospitality company, today announced that five Sentral communities were recognized in the 2022 Elite 1% ORA Power Rankings. The J Turner Research List measured 132,000 multifamily communities based on review site feedback and ILS data.

Industry Trends Report | Week of Oct. 26

This week's top multifamily stories include operational lessons from the pandemic that are now best practices, increasing multifamily salaries, responding to negative reviews, the impact of ground-floor grocers on asset value, the NYC rent slip and the most popular cities for millennials.

Industry Trends Report | Week of Sep. 7

This week's multifamily news hot topics: Covid-19's impact on operations, earning ancillary revenue through pet amenities and services, helping employees cope during the pandemic, criticism mounts against Trump's plan to stop evictions and more.

The Problem With Stock Review Responses

Overburdened onsite apartment teams are constantly searching for ways to automate processes and save time. But one of the common timesaving methods for managing online reviews might not be such a good idea. Put yourselves in the consumer’s shoes for a moment.