by Kevin Juhasz

Renters want to tour a property before making any decisions. Nearly 90 percent of all renters want to see a property before signing a lease, according to research by Rent.com, and 31 percent want the option of an online tour before they’ll even contact the property. With the current economic landscape and new units coming onto the market, the balance of power is shifting toward renters. That means communities will need to compete for renters more than they have in the past few years.

Rental property tours are one of the most crucial tools required to outperform the competition and how they are handled could make or break whether a prospect decides to sign a lease.

Read Kevin Juhasz’s article in Rental Housing Journal.