All the multifamily news you need
Not too long ago, social media was an avenue for users to display idealized lives. Recent trends, however, have led to a significant shift from promoting perfection to embracing authenticity — an important distinction when considering how the multifamily industry uses social media.
The top storylines in multifamily this week are crafting pet policies, Hamilton Zane CEO on the 2024 outlook, the missing middle housing, building a tech stack, using tech to cut expenses, word-of-mouth marketing, zoning and development, high-risk housing and challenges to economic recovery.
The top storylines in multifamily this week are what traffic solutions teach us about parking, the multifamily reckoning, 2024 resolutions, maximizing revenue streams, marketing challenges for the year, background checks, rental housing and the 119th Congress, forever renters and the inflation report.
The top storylines in multifamily this week are parking management, recession proofing, the difference between service and support animals, marketing and the C-suite, AI and due diligence, ev charging rules, owner expenses for every dollar, SCOTUS denies rent contol case, and development delays.
Rent. announced the launch of Rent. Lease360°, a 360-degree, turn-key offering designed for low occupancy and new lease-up situations. The solution is a comprehensive way for modern multifamily marketers to build integrated, omnichannel marketing for properties.
The top storylines in multifamily this week are pets, training and retention, flexible living, the "E" in ESG, the role of multifamily marketers, the brave new world for leasing consultants, developers sour on the Sunbelt, background checks and a record number of people are looking to move.
With the exception of a visit to the community website, prospective residents can remain invisible to the community while they conduct their research and evaluation of any given property. That makes the requirement of being digitally sharp and transparent that much more important.
The top storylines in multifamily this week are creating a happy and productive team, the ingredients of centralization, marketing a community to multiple generations, team leadership, the 2023 forecast for multifamily and the importance of curb appeal in reputation management.