THOUGHT LEADERSHIP
Creating the Perfect Pet Policy for Your Rental Property
by Mike Shytle
Being pet-friendly requires a lot more than just allowing residents to have pets. Communities need to establish comprehensive pet policies that consider all residents and pets, the nuances of the property and continuing efficient operations with the changes. Owners and operators should also consider eliminating restrictions, tempering pet fees, and properly tracking pet populations.
Read the article in The Multifamily Journal
Hamilton Zane CEO Discusses Multifamily Outlook for 2024
by Christine Serlin
Kurt Houtkooper, CEO of Hamilton Zane, talks about the upcoming year for the multifamily industry, why investment sales may increase and his company’s plans for the year. He also shares how owners and operators can deal with rising expenses and the surge in supply. He also shares what about multifamily keeps him up at night.
Building Blocks for a Better Quality of Life
by Abdiwali Makadin
It might look like cities are creating efficient, sustainable and amazing housing, but scratch the surface and you‘ll see they’re actually building a public health crisis. Rather than creating walkable areas filled with nearby parks and shops, sprawl is giving people car-dependent neighborhoods that increase pollution and drive up costs.
MULTIFAMILY TECHNOLOGY
How to Build Your Tech Stack
by Savas Karas
As companies increase the use of technology in their daily operations, their tech stack grows in importance and choosing the right fit for an organization can be a challenge. A measured approach is the best path when selecting advancements. Owners and operators don’t want tech that will upset the workflow or reduce the value of the resident experience.
Read the article in Multifamily Executive
Owners Cut Expenses, Use Tech to Offset Rent Declines
by Richard Berger
With underwhelming rent growth and the prospect of increasing vacancy, multifamily owners are focusing more on reducing expenses by implementing money-saving tech. Many are incorporating innovations that create greater efficiencies, identify preventative maintenance opportunities and improve on the service to residents.
Read the article in GlobeSt
5 Ways to Harness the Power of Word-of-Mouth Marketing
by Corina Stef
Using social media is a cost-effective way to improve marketing for multifamily communities but only if it’s done correctly. Content has to be authentic and professional to attract prospects and retain current residents. Partnerships with influencers and highlighting community contributions round out the strategy.
Read the article in Multi-Housing News
INDUSTRY NEWS
Zoning Key Focus in Urban Revitalization and Housing Development
by Holly Dutton
To help address their respective housing crises and revitalize urban areas, metropolitan areas are taking a hard look at zoning regulations. Allowing for multifamily development in areas that were previously zoned for commercial space is increasing conversions, while bans on single-family zoning are helping to reduce sprawl. Minneapolis took this approach four years ago and has seen a 12% increase in stock, much of which is affordable housing.
41% Of U.S. Rental Housing Is In High-Risk Climate Areas
by Ciara Long
More than 18.2 million homes in the rental industry are located in high-risk areas for major weather events and wildfires. California and Florida account for more than one-third of the places, but nearly every state has counties with at least 20,000 units that are considered high-risk.
Read the article in Bisnow
Economists Fear These Factors Could Derail the Soft Landing
by Erik Sherman
Two recent surveys show that most economists are optimistic the economy will experience a soft landing but also expressed fears that it could be derailed. About 21% think The Fed’s approach is too restrictive and too cautious. Conversely, only 8% believe it is being too aggressive.
Read the article in GlobeSt