The COVID-19 news coverage is alarming and conflicting for residents. That has created an opportunity for property managers to build trust and establish themselves as reliable, transparent and consistent sources of information. That brings us to some best practices you can employ to increase the trust factor.
Influx of Adopted Pets Means It’s Time to Refresh Pet Policies
Pet adoption rates have skyrocketed with the nation suddenly having much more time on its hands. Animal shelters across the nation are happily running out of pets and some are temporarily closing with no pets to tend to. That equates to a strong chance that the pet population will spike to some degree.
Technology that Increases Collaboration and Efficiency
Where data visualization comes in. A spreadsheet contains an abundance of information, but it’s without context. It might contain every possible detail about an apartment’s location, type of finish, proximity to the dog park and the views it offers.
Reopening Communities with a Cautious Approach
As states start to reopen, SightPlan’s Terry Danner shares strategies for the multifamily industry. With state and local governments already making plans to reopen the economy in incremental stages in the wake […]
Lease Insurance Could Come into Play Amid COVID Crisis
More than 26 million people have filed for unemployment in the five weeks since cities and state began to order non-essential businesses to close. Millions of apartment renters across the U.S. have […]
April Rent Wasn’t Down As Much As You Think
Many data outlets reported that 30% of renters were not able to pay rent in April, but a new report from LeaseLock shows a nominal decrease in payments in April compared to the first three months of the year. According to their data, payments in April were only down 5% compared to January through March for renters
The Primary Benefits of Data Visualization
Apartment teams could tell prospects about their community or show them still photos of it, but very infrequently took additional steps toward data visualization. While that transformation started last decade, visualization tools will become a must for prospects—and for multifamily organizations—in the 2020s.
3 More Tips for Marketing During COVID-19
By Peter Jakel I was recently asked by Jennifer Castenson, director of thought leadership content for Hanley Wood and Multifamily Executive, for some tips on how supplier partners can continue to market […]
Don’t Let Reputation Management Slide During Crisis
Though communities have been spared the onslaught of negative online reviews that they may have anticipated thanks to Google shutting down reviews, onsite teams can’t just wash their hands of their reputation management responsibilities.
Construction Delays Run Rampant in Multifamily
The Novel Coronavirus is wreaking havoc on the construction of multifamily communities. The challenges could exacerbate the already growing affordable housing crisis as the available supply of apartment housing will lag further behind demand after the pandemic eases.