All the multifamily news you need
The top storylines in multifamily this week are ways to excel at ESG, slowing rent growth and concessions, unconventional solutions to student housing crunch, robust tours, automation trends, AI and fraud detection, FCC and broadband, the top markets and religious-owned land helps the housing crisis.
The top storylines in multifamily this week are incentivizing rent, broader thinking on retention, satisfaction in senior housing, the 2024 social media marketing report, substance over style in social media, prospects in SF turning to TikTok, SCOTUS won't hear rent cases and ending dog breed restrictions.
Not too long ago, social media was an avenue for users to display idealized lives. Recent trends, however, have led to a significant shift from promoting perfection to embracing authenticity — an important distinction when considering how the multifamily industry uses social media.
The top storylines in multifamily this week are crafting pet policies, Hamilton Zane CEO on the 2024 outlook, the missing middle housing, building a tech stack, using tech to cut expenses, word-of-mouth marketing, zoning and development, high-risk housing and challenges to economic recovery.
The top storylines in multifamily this week are the student housing outlook, modular in multifamily, residents who smoke, when to centralize, the best places for AI, ChatGPT and automation, L.A. City Council blocks some evictions, high interest rates and Colorado introduces maintenance regulations.
Leasing centralization had been on the industry’s “next wave” radar and became more prominent because of the pandemic. Operators learned about its potential efficiencies in 2020 and 2021, and it has since become a staple of the modern-day operations of many organizations.
The top storylines in multifamily this week are what traffic solutions teach us about parking, the multifamily reckoning, 2024 resolutions, maximizing revenue streams, marketing challenges for the year, background checks, rental housing and the 119th Congress, forever renters and the inflation report.
Multifamily owners and operators are exploring ways to reduce costs, and cutting marketing expenses is part of this belt-tightening. Multifamily marketers are facing a tough challenge going into 2024, being asked to achieve more with less money.