The top storylines in multifamily this week are redefining efficiency in maintenance, proptech for ESG goals, the need for EV charging stations in multifamily, the top trends in multifamily, the ups and downs of prepaid rent and the expectations of renters by choice.
Industry Trends Report | Week of October 10
The top storylines in multifamily this week are using tech for more efficient construction, why centralization is not one-size-fits-all, empowering teams with proptech, using mushrooms to decarbonize construction waste, Q3 multifamily data and the cost of pet waste.
Tech Can Make the Construction Process More Efficient
In a big-picture sense, homes have been built the same way for 2,000 years. Over time, innovations have been developed to attempt to change the way we build—particularly to move away from wood-framed construction. But none of those technologies have necessarily taken hold.
Industry Trends Report | Week of October 3
The top storylines in multifamily this week are portfolio evaluation for centralization, the importance of technology partners, driving resident retention, human-trafficking education, construction delays continue in multifamily and customizing renters insurance to increase compliance.
Money on the Table: Weighing the Cost of Unscooped Pet Waste
While there are a few apartment operators who would rather not allow pets onsite, most are modernizing their pet policies and removing pet restrictions altogether because of that broader resident pool and the monetary benefits that come with doing so.
Industry Trends Report | Week of September 26
The top storylines in multifamily this week are raising the bar on apartment searches, development in historic neighborhoods, pet-friendly vs. pet-inclusive, college-town apartments flourish, helping minority developers scale up and increased interest in active-adult communities.
Proactively Moving Leads Through the Marketing Funnel
While it seems pretty straightforward, a number of operators take a more reactive approach in terms of communicating with prospective residents. However, leads could easily go cold if prospects aren’t receiving adequate follow up after their initial inquiry.
Raising the Bar on the Apartment Search Experience
The online shopping experience has set a new standard of customer expectation; shopping must be intuitive, efficient and personalized. With more renters searching online for their next apartment homes, that expectation remains the same for multifamily.
Is 100% Automated Leasing Even Possible?
Modern consumers can purchase nearly anything they want online without any human interaction. While it’s become commonplace to buy lower-cost products and services exclusively online, many customers still want to speak with a professional before making larger purchases.
Industry Trends Report | Week of September 19
The top storylines in multifamily this week are driving ancillary revenue, the biggest mistakes on community websites, better leasing through centralization and technology, consumer preferences and amenities, boomerang millennials and Gen Zers staying at home and the single-family rental experience.